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JOUR-3550

Building on the basics of public relations principles and writing, this class provides the opportunity to focus on particular writing techniques employed in specialized public relations contexts. This includes writing for internal publics in the form of reports, proposals, backgrounders, and position papers. In addition, students will learn to write for external publics in print, broadcasting, and online media contexts, developing proficiency in presentational and speech communication, news, feature and advertising copy.

Credits:
3.0
Academic Level:
Undergraduate
Department:
Communication [MC]
Subject:
Journalism [JOUR]
Terms Offered:
(Term Legend)
2014FA
Course Offerings by Term
TermSectInstructorMeeting Location/Days/TimeCapUsed
2014FA01OUT
Dates: 08/20/14-12/12/14
01