The study of methods for gathering and interpreting Web tracking and usage data. The approach taken is a consumer-centric strategic analysis called Key Insights Analysis which has as its goal delivery of actionable insights and metrics for Web site developers.
- Credits:
- 3.0
- Academic Level:
- Undergraduate
- Department:
- Media and Applied Communication [MC]
- Subject:
- Electronic Media Technology [EMTC]
- Terms Offered:
(Term Legend)
- 2014SP, 2013SP, 2012SP, 2011SP
Term Legend
Undergraduate
- FA: Fall Semester (August-December)
- SP: Spring Semester (January-May)
- S1: Summer Session 1 (May)
- S2: Summer Session 2 (June)
- S3: Summer Session 3 (Online)
- S4: Summer Session 4 (Independent Study)
Graduate
- FS: Fall Semester (August-December)
- SS: Spring Semester (January-May)
- G1: Summer Session 1
- G2: Summer Session 2
- G3: Summer Session 3
- ST: Special Term