Apply for your MBA today and your first class is free!
Thinking about pursuing your M.B.A.? New students who start in spring or summer 2014 receive their first course FREE!Apply Today »

Students who start in spring or summer 2014 receive their first course FREE!

Apply Today »

Students who start in spring or summer 2014 receive their first course FREE!

Apply Today »

MRKT-4610

This is the culminating course for marketing majors. Its purpose is to build on what has been learned in prior marketing and business coursework in order to formulate a comprehensive and integrated perspective of strategic marketing management. Students will apply their knowledge in broad-based contexts in order to deepen their ability to develop cohesive and effective strategic and tactical marketing plans. MRKT-4610 must be taken at Cedarville University; transfer or transient credit for this course will generally not be accepted. Prerequisite: senior status and twelve hours of marketing including MRKT-3600 Principles of Marketing, MRKT-3630 Marketing Research, and MRKT-3650 Consumer Behavior

Credits:
3.0
Academic Level:
Undergraduate
Department:
Business Administration [BA]
Subject:
Marketing [MRKT]
Terms Offered:
(Term Legend)
2015SP, 2014SP, 2013SP, 2012SP, 2011FA, 2011SP, 2010SP, 2009SP, 2008SP, 2007SP, 2006SP, 2005SP, 2004SP, 2003SP
Course Offerings by Term
TermSectInstructorMeeting Location/Days/TimeCapUsed
2015SP01Dr. Jon AustinMIL 132 LEC TR 11:00AM-12:15PM
Dates: 01/06/15-05/01/15
350
2014SP01Dr. Jon AustinMIL 132 LEC TR 11:00AM-12:15PM
Dates: 01/07/14-05/02/14
3517