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MRKT-3600

The marketing processes of businesses and other types of organizations are studied from an analytical perspective. Special attention is placed on the marketing environment and the needs and behaviors of market segments as key drivers of marketing planning of for positioning, product, pricing, distribution, and communication strategies and tactics.

Credits:
3.0
Academic Level:
Undergraduate
Department:
Business Administration [BA]
Subject:
Marketing [MRKT]
Terms Offered:
(Term Legend)
2015SP, 2014FA, 2014SP, 2013FA, 2013SP, 2012FA, 2012SP, 2011FA, 2011SP, 2010FA, 2010SP, 2009FA, 2009SP, 2008FA, 2008SP, 2007FA, 2007SP, 2006FA, 2006SP, 2005FA, 2005SP, 2004FA, 2004SP, 2003FA, 2003SP, 2002FA
Course Offerings by Term
TermSectInstructorMeeting Location/Days/TimeCapUsed
2015SP01Mr. Alex CamachoMIL 101 LEC TR 04:00PM-05:15PM
Dates: 01/06/15-05/01/15
400
2015SP05Dr. Jon AustinLEC MIL105 TR 12:30P-01:45P
IBC Section (Business Majors Only)
Dates: 01/06/15-05/01/15
600
2014FA01Mr. Alex CamachoMIL 101 LEC TR 04:00PM-05:15PM
Dates: 08/20/14-12/12/14
3532
2014FA02LEC MIL105 MWF 01:00P-01:50P
IBC Section
Dates: 08/20/14-12/12/14
01