Bachelor of Arts in Marketing
Chase Summerlin shares his experiences leading a team of student entrepreneurs who started a real company with real business investors as part of the IBC program.
Cedarville's School of Business teaches business through a biblical lens emphasizing excellence, stewardship, leadership, and Kingdom influence.
School of Business Gets National Attention
Read a recent article that highlights the Integrated Business Core (affectionately known as the IBC), a course that gives all Cedarville business majors the opportunity to envision a new business, secure venture capital, develop a strategic plan, market their product, analyze their profits, invest in the community, and close down the business -- all in one semester!
We’re proud of our successful graduates! 99% of 2016 graduates from the School of Business Administration were employed or in graduate school within six months of graduation. Check out Cedarville’s other placement rates.
Marketing Program Curriculum
Building on your core liberal arts and Bible minor courses, you will take a comprehensive core of business courses, four required marketing courses (Principles of Marketing, Consumer Behavior, Marketing Research, and Marketing Strategy), and a minimum of four marketing electives.
This major is offered with either a three-year or four-year completion plan.
- Brand Management
- Marketing Strategy