Principles of Marketing

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ACBSP

MRKT-3600

The marketing processes of businesses and other types of organizations are studied from an analytical perspective. Special attention is placed on the marketing environment and the needs and behaviors of market segments as key drivers of marketing planning of for positioning, product, pricing, distribution, and communication strategies and tactics.

Credits:
3.0
Academic Level:
Undergraduate
Department:
BA
Subject:
Marketing [MRKT]
Terms Offered:
2018SP,2017FA,2017SP,2016FA,2016SP,2015FA,2015SP,2014FA,2014SP,2013FA,2013SP,2012FA,2012SP,2011FA,2011SP,2010FA,2010SP,2009FA,2009SP,2008FA,2008SP,2007FA,2007SP,2006FA,2006SP,2005FA,2005SP,2004FA,2004SP,2003FA,2003SP,2002FA
Term Sect Instructor Meeting Location/Days/Time Cap Used
2018SP 01 Mr. Alex Camacho MIL 105 LEC WF 02:00PM-03:15PM
Dates: 01/09/18-05/04/18
40 0
2018SP 05 Dr. Jon Austin LEC MIL105 TR 12:30P-01:45P
IBC Section (Business Majors Only)
Dates: 01/09/18-05/04/18
0 0
2017FA 01 Mr. Alex Camacho MIL 102 LEC WF 02:00PM-03:15PM
Dates: 08/23/17-12/15/17
35 39
2017FA 02 TRV
Dates: 08/23/17-12/15/17
0 1
2017FA 03 TRV
Dates: 08/23/17-12/15/17
0 1