Principles of Marketing

MRKT-3600

The marketing processes of businesses and other types of organizations are studied from an analytical perspective. Special attention is placed on the marketing environment and the needs and behaviors of market segments as key drivers of marketing planning of for positioning, product, pricing, distribution, and communication strategies and tactics.

Credits:
3.0
Academic Level:
Undergraduate
Department:
BA
Subject:
Marketing [MRKT]
Terms Offered:
2020FA,2020SP,2019FA,2019SP,2018FA,2018SP,2017FA,2017SP,2016FA,2016SP,2015FA,2015SP,2014FA,2014SP,2013FA,2013SP,2012FA,2012SP,2011FA,2011SP,2010FA,2010SP,2009FA,2009SP,2008FA,2008SP,2007FA,2007SP,2006FA,2006SP,2005FA,2005SP,2004FA,2004SP,2003FA,2003SP,2002FA
Term Sect Instructor Meeting Location/Days/Time Cap Used
2020FA 01 Mr. Dave Ormsbee MIL 105 LEC TR 08:30AM-09:45AM
Dates: 08/19/20-12/11/20
35 0
2020SP 01 Mr. Dave Ormsbee MIL 105 LEC TR 02:00PM-03:15PM
Dates: 01/07/20-05/01/20
40 56
2020SP 05 Dr. Jon Austin LEC MIL105 TR 12:30P-01:45P
IBC Section (Business Majors Only)
Dates: 01/07/20-05/01/20
0 0
2019FA 01 Mr. Dave Ormsbee MIL 105 LEC TR 08:30AM-09:45AM
Dates: 08/21/19-12/13/19
35 41
2019FA 02 TRV
Dates: 08/21/19-12/13/19
0 1