Caitlyn Richard

Biography

Professor Caitlyn Richard brings more than 10 years of experience in marketing, advertising, and media to Cedarville University. Before joining Cedarville, she advanced to Associate Director of Marketing at Ramsey Solutions, leading integrated strategies across Dave Ramsey's media network and national live events. Her work contributed to more than one billion annual audience impressions, 50% year-over-year growth, and No. 1 Apple Podcasts rankings. She also collaborated with Amazon Music, Spotify, and Apple Music on strategic promotions, including Times Square activations.

Earlier in her career, Professor Richard worked in audience development and special projects at Fox News and published articles for FoxNews.com. Her experience also includes time at United in Purpose and Minivan Productions. She is the founder of Thursdays & Co., a creative marketing agency.

Professor Richard has taught as an adjunct professor at Liberty University and advised its National Student Advertising Competition and Effie Collegiate teams. Her students created campaigns for leading global brands, including Amazon Prime, Tide, Indeed, Meta Quest, Bose, and Adobe, and earned six national titles.

Education and Credentials

• MS in marketing, Liberty University — in progress
• MA in strategic communication and digital content, Liberty University
• BS in strategic communication, Liberty University
• Professional Certificates:
  • Narrative Economics, Yale University
  • Viral Marketing and How to Craft Contagious Content, The Wharton School, University of Pennsylvania
  • Advanced Creative Thinking and AI, Imperial College London
  • Design Thinking for Innovation, University of Virginia Darden School of Business
  • Business Metrics for Data-Driven Companies, Duke University

Interests

• Traveling
• Interior design
• Working out
• Youth and college ministry
• Spending time with family, friends, and her mini Goldendoodle

Why Cedarville?

I came to Cedarville because I believe in the power of experiential education that combines professional excellence with unwavering biblical truth to impact the world for Christ. Marketing has tremendous power to move people, shape culture, and influence society. We need the next generation of Christians to be part of that work.